As the usage and accessibility of social media grows constantly, severe weather preparation, emergency response and disaster relief efforts are undergoing constant renovations. With every passing year, technology surpasses itself, advancing day in and day out. Each year, severe weather threatens many across the United States as snowstorms, hurricanes, tornadoes and more induce devastation, destruction and loss of life. My sole purpose in using social media tools is to educate the public and share critical information as proficient as possible. Engaging the public in effective conversation around important weather issues/scenarios is part of my effort to build a weather relationship with my viewers.